Tuesday, 4 January 2011

WEEK 1 :)

Today, we started a new course which is CAMPAIGN. at first i thought it was going to be really boring because it seemed just allot of sitting in a classroom and learning rather than actually doing things and learning as we go along. i also thought that digital photos are allot less exciting than film because i take them every day. However it was actually not bad. at first my fears where confirmed when we had to sit still and listen because i don't like working that way but it was interesting and i manged not to get distracted. at that point i became very interested because i love looking at advertising and possibly want to go in to advertising when i get a job.so i decided that this project would be quite interesting after all and i think a Target for me would be to not jump to conclusions to quickly

next we started on our research report. we learnt about the different types of advertising - raising awareness, selling a service/product and point of view. then we had to make a table and fill in with different ways of advertising this. i found this quite easy and because it was easy - dull. however it was interesting to look up examples and add pictures and also to see how effective each way is.

next we had to sell certain items that Mr Hind gave us. These were cameras, lenses, books and a camera case.
We Had to get into groups and try to find a way to sell them getting the most money as possible. this meant researching the items to find there cost and planning a way to sell them. i thought we could just sell them all on eBay but that there must be a way to get more money than that so i came up with idea that we could hold an auction in a hall with £5 entry where other photographers could buy and sell there things to. we would advertise by putting posters up in photography shops and sending an email to everyone we know and asking them to pass it on. so with the cost of hiring the hall (holds 200) and the cost of posters and the cost of refreshments comes to about £100. we would only need 20 people to come to gain profit let alone buying everything. and so with the cost of with the prices of the items and the money from the entrance (if everyone came) would be £1200 (5x200 +£200 for items) minus the costs we would hypothetically get £1000. however the likelihood of everyone coming is slim.  the drawbacks would be the amount of effort wed have to put in and the chance that nobody would come.

as a target i need to work better as a teem. I'm not very good at working it a team normally and with this i cind of did it all myself without talking to the team that much. on reflection i think i would have communicated more with my team.i would also have written down the calculations to make them clearer and expressed the flaws in the power point to show id thought about it. i would also try to be more confident in talking infrount of the class which is something I'm really not good at.

so all in all a very good start to the term :)

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